What the New AdWords Means to Advertisers: 50% More Text, Mobile Breakout Bidding, Better Reporting
Google recently announced major changes to the AdWords search marketing platform and ad formats at its Performance Summit, held in Mountain View, California. Important new improvements in the pipeline include 50 percent more ad copy in text search ads, more bidding control by user device (smartphone, tablet, desktop), and a redesigned AdWords interface and […]